First new chocolate flavor in 80 years … and it’s pink!

MOVE OVER milk, ditch dark and wipe out white. There’s a new chocolate flavor in town and it’s pretty in pink.

Ruby chocolate is the first new chocolate flavor to be released in 80 years and becomes the fourth natural chocolate flavor after dark and milk and white.

And Melbourne chocolate lovers will be the first in Australia to try its “intense fruity taste”.

In development since 2004 and first unveiled by Swiss chocolatier Barry-Callebaut in China last September, the new chocolate is made from the ruby cocoa bean.

The chocolate is unique as the fresh berry fruit flavor and vibrant color are naturally present from the cocoa bean, with no berries, berry flavor or color added to the chocolate.

According to its makers, this fourth type of chocolate is neither bitter, milky nor sweet but offers “berry fruitiness and luscious smoothness“.

Chocolate guru Kirsten Tibballs from Brunswick’s Savour Chocolate School said the new flavor was big news for chocoholics.

It’s a beautiful chocolate, it’s really exciting to create new flavor combinations with it,” she said.

It’s amazing that it naturally tastes like berry. People who have tried it, love it.

Nestle has secured a six-month exclusive worldwide license to use ruby chocolate, so until at least July the only way to try this revolutionary new taste is in KitKat form.

Australia is just the fourth country to receive the new chocolate, after Japan, South Korea, and the UK.

Ruby chocolate
Ruby chocolate joins milk, dark and white chocolate as the fourth flavor of chocolate, 80 years after the white chocolate was invented. Picture: David Caird

KitKat Chocolatory head chocolatier Connie Yuen has been experimenting with the chocolate and said it was once-in-a-lifetime opportunity to create with the new product.

It’s such a unique flavor, that’s naturally sweet with a strawberry and raspberry flavor profile,” she says. “I was pleasantly surprised with how delicious it was.

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